Tell powerful impact stories that engage customers and create change
Storytelling about the people your business supports is a powerful strategy to boost your marketing and communications. But it can be a delicate balancing act.
How do you capture and share the real life experiences of local artisans, micro-businesses, and rural producers from remote regions in a way that respects their dignity? What’s the best approach to telling the stories of communities facing crime and violence or people affected by limiting health conditions, without reinforcing stereotypes?
These impact storytelling tools for social businesses can help. Start winning the hearts and minds of your customers with authentic stories that put strengths and solutions first!